Bing Search Blog

At Microsoft, we’ve been steadily advancing grounding technology for a while, building on decades of operating large‑scale search and information systems through Bing and focusing on scale, reliability, and trust. And today, Microsoft grounding powers nearly every major AI assistant in the market. While much of our work happens behind the scenes, it plays an essential and profound role in today’s AI ecosystem, providing users with answers that are fluent, factually correct, and genuinely helpful. 

Today, we are excited to announce the launch of the new Bing Places for Business experience —an evolution shaped by deep user research, thoughtful design, and a commitment to help business owners thrive in local search. Bing Places for Business is a free online platform where businesses can create and manage their listings to appear in Bing search results and Bing Maps, making them more visible to potential customers.

Get ready for the Microsoft Rewards Ultimate Giveaway, where more prizes mean more winners every day! We’re giving away one $1,000,000 USD Grand Prize and 650 daily Instant Prizes equaling a total of $1,000,000 USD.

We’re thrilled to share that Bing Image Creator now includes the latest GPT-4o image generation model – for free. This upgrade delivers you even more intelligence, flexibility, and options; GPT-4o joins the existing DALL-E3 model many of you know and love so you can turn your ideas into stunning visuals with greater ease, confidence, and control.

Introducing Bing Video Creator, allowing you to turn your ideas into videos, for free. Powered by Sora, Bing Video Creator transforms your text prompts into short videos. Just describe what you want to see and watch your vision come to life.

Today we’re excited to introduce Copilot Search in Bing. Copilot Search seamlessly blends the best of traditional and generative search together to help you find what you need – and meet you where you’re at in your discovery journey. All while supporting and building a healthy web ecosystem.

Are you ready to turn your everyday activities into extraordinary opportunities? We’re going bigger than ever with the Microsoft Rewards $2,000,000 USD Sweepstakes. You can enter for a chance to win* life-changing prizes—while supporting amazing causes!

In the ever-evolving landscape of artificial intelligence, staying current is paramount. We recently launched the “Grounding with Bing Search” knowledge tool as part of Azure AI Agent Service, and we’re excited to offer developers a powerful new capability that bridges the gap between the temporal limitations of large language models (LLMs) and the dynamic, real-time data available on the web.

Today, we’re bringing a series of enhancements to Bing Image Creator so you can experience the magic of creation like never before. Read more below or visit Bing.com/create to get started.  

We are glad to announce that we have compiled a dataset of European Parliament (‘EU’) election 2024 related queries in different EU languages to support transparency and engagement with the researcher community. Researchers can apply using this form. Requests will be considered on a case-by-case basis.