The Hunter mission is to give professionals the power to create new connections with the people that matter.
The Hunter Blog Insights on cold email outreach, sales, marketing, and growth
- We Looked Into AI SDRs, And They’re Not What You Think
by Ziemek Bućko on October 6, 2026 at 9:15 amAI SDRs are sold as AI employees that can replace your sales team. We went through vendor websites and 61 official videos from Artisan, 11x, Salesforge and AiSDR to find out what these AI sales agents really do and what they cost.
- AI for Sales Prospecting: Workflow, Tools and Where AI Breaks
by Ziemek Bućko on October 6, 2026 at 9:12 amAI is great at prospect research and bad at contact data. In our study, 76% of email addresses from a dozen leading LLMs failed verification. This 5-step workflow puts AI to work where it helps and keeps a verified B2B database as the source of your contacts.
- Go To Market Data Provenance for AI Agents: What to Check Firstby James Milsom on September 28, 2026 at 10:20 pm
AI agents act on whatever data you give them. Here are the four provenance checks that decide whether an agent’s next action is safe or expensive.
- Email Infrastructure at Scale: Decisions that Matter from 10K to 10Mby Veljko Ristić on September 24, 2026 at 8:07 am
Most teams inherit their email infrastructure by accident, then find out it’s broken when a marketing campaign drags password resets into spam. Hunter and Mailtrap cover the setup decisions that still hold at 10 million emails a month, from splitting your sending lanes to getting DMARC to p=reject.
- Should You Email Two People at the Same Company?
by Ziemek Bućko on September 16, 2026 at 11:21 amWhen a sender contacts several people at the same company within one campaign, does that company become more likely to reply?
- LLMs Get 76% Of Emails Wrong, But Hunter Can Easily Fix It
by Ziemek Bućko on September 1, 2026 at 8:59 am76% of email addresses returned by an average LLM are invalid, unless you add Hunter to the process.
- 15 ways to find similar leads in seconds
by James Milsom on August 25, 2026 at 12:03 pmLearn 15 different ways to leave manual list building behind with Hunter’s Find Similar feature
- MCPs and APIs for Lead Generation 101 Guide
by James Milsom on August 6, 2026 at 7:43 pmLearn about MCPs and APIs for lead generation without the jargon, including how to set up the Model Context Protocol connects Hunter to Claude, ChatGPT, and Perplexity in 5 minutes.
- Prepping for a sales call? Launch this AI prompt
by James Milsom on August 6, 2026 at 7:17 pmThis Hunter playbook shows you how to take a series of prompts in ChatGPT or Claude to effectively prepare for your next sales call.
- Is Email Outreach Seasonal?
by Ziemek Bućko on July 31, 2026 at 9:49 amWe analyzed 5 years worth of data and yes: there is some seasonality to email outreach.
- AI Lead Generation: How to Apply AI to Email Outreachby James Milsom on July 27, 2026 at 12:20 pm
The right direction with AI lead generation: a skilled human operator assisted–not replaced– by AI, using an outreach platform via MCP.
- How to Prospect Inside ChatGPT with Hunter
by Ziemek Bućko on July 27, 2026 at 12:20 pmTurn one customer you already win with into named, verified contacts and a cold opener, all inside ChatGPT on the free plan.
- How to Use Hunter with Claude for Prospecting
by Ziemek Bućko on July 27, 2026 at 12:20 pmConnect Hunter to Claude and turn a vague ask into named, verified contacts, then into a reusable account-scoring sheet you keep.
- Research-Led Prospecting with Hunter and Perplexity
by Ziemek Bućko on July 27, 2026 at 12:20 pmUse Perplexity to find what is happening on the open web right now, then use Hunter to turn those companies into verified, contactable people.
- Waterfall Enrichment: What It Is, How It Works, and When It’s Worth It
by Ziemek Bućko on July 20, 2026 at 2:23 pmWaterfall enrichment stacks data providers to maximize coverage. Here’s what it costs you in accuracy, consistency, and price, and when it’s worth it.
